Mercedes sales: the best January ever with over 193,000 cars sold

Mercedes sales January 2018
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Mercedes makes best ever start to a year with more than 193,000 cars sold which represent a 8,4 % growth compared with January 2017.

With deliveries of 193,414 vehicles and growth of 8.4%, Mercedes-Benz made its best start to a year of all time, thus continuing seamlessly from its seventh consecutive record year.

The best results were registered in Europe with 65,286 cars sold (+5.9%) and Asia-Pacific  with 94,439 units sold (+14.4%). From that total, 68,425 units went to China (16.4%) where almost 10,000 more cars were sold in January  than in the best month ever.

Mercedes was once again the market leader in the domestic market Germany with a sales increase of 21.6%.

Mercedes was also the best selling premium brand in January in USA despite a slight decrease in sales (-0.9%) to 25,307 cars. 29,452 cars were sold in the Nafta region in January (-1.8%).

By models, the SUVs were again the stars with 71,409 units sold (+9.9%). The GLC, GLC Coupé and G-Class all set new records for unit sales. Mercedes has so far delivered a total of five million SUVs, including two million of the GLE and its predecessor, the M-Class.
The new S-Class Saloon achieved a 25.3% sales increase to 8,130 units in January. The S-Class Saloon was particularly popular in its biggest markets, China and the USA, achieving significant sales growth in both markets.

Last month, Mercedes-Benz delivered 33,063 of the E-Class Saloon and Estate models. This represents a 10.4% increase in unit sales and is a new record for a January. Mercedes-Benz has already sold more than 500,000 units of the new generation of the E-Class Saloon and Estate since April 2016.

In January, 9,229 smart fortwo and smart forfour cars were delivered to customers around the world. The brand achieved strong growth of 30.3% in January in Germany, its biggest single market, primarily driven by the ongoing strong demand for electric models.

Make1-JanChange in %Jan-18Change in %
Mercedes-Benz193,4148.40%193,4148.40%
smart9,229-4.40%9,229-4.40%
Total202,6437.70%202,6437.70%
Sales in the markets
Europe65,2865.90%65,2865.90%
- thereof Germany21,90721.60%21,90721.60%
NAFTA29,452-1.80%29,452-1.80%
-thererof USA25,3070.90%25,3070.90%
Asia/Pacific94,43914.40%94,43914.40%
- thereof China68,42516.40%68,42516.40%